It is not the purpose of this work to present a complete or extensive study of psychology as applied to the business world; the subject is too large; besides, the majority among practical business men prefer a brief and condensed presentation of the best methods that have been evolved through experiments with business psychology. And it is this preference that has been considered in every chapter. The practical study of business psychology is of recent origin, but enough has been worked out in this vast field to justify the making of almost any claim for its value that psychology itself declares to be within the bounds of the possible. And this is saying a good deal, because thus far neither limit nor end has been found to the possibilities of the psychological side. The psychological side is invariably the most important side, and everything has a psychological side.
(Typographical errors above are due to OCR software and don't occur in the book.)
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